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Riffusion, a San Francisco-based artificial intelligence startup, unveiled a free web platform today that enables anyone to create original music using AI, marking a significant advance in generative AI’s expansion into creative domains traditionally dominated by human artists.
The company’s new AI model, called Fuzz, can generate complete songs from text descriptions, audio clips or visual prompts. What sets it apart is its ability to learn individual users’ musical preferences over time, creating an increasingly personalized creative experience.
“We all love music, but so few of us make it. As we grow up, we’re told we don’t have enough creativity, talent or time. But we’re all inherently creative. We all have a sound within us,” said Seth Forsgren, Riffusion’s cofounder and CEO, in an exclusive interview with VentureBeat.
Fuzz: The AI that learns your musical taste and creates personalized tracks
The platform’s release comes at a pivotal moment in AI music generation, as tech giants like Google, Meta and TikTok build upon Riffusion’s original insight of using diffusion models for audio synthesis.
Industry veterans are taking notice. The Chainsmokers’ Alex Pall, who recently joined Riffusion’s advisory board, notes: “We always have a blast playing around with Riffusion and honestly have gotten some real value out of it professionally. Music is supposed to be fun, and unlocking creativity and ideas can be a challenge.”
Professional musicians embrace AI as a creative partner, not a replacement
The platform’s launch represents a significant shift in music creation accessibility. Unlike competitors that charge subscription fees, Riffusion is making its platform freely available worldwide. The company’s small team of 10 artists, engineers and researchers has focused on creating an intuitive interface that appeals to both professional musicians and casual enthusiasts.
In blind human evaluations, Fuzz outperformed competitive models when given identical lyrics and sound prompts. The technology builds upon the company’s groundbreaking work in applying image diffusion techniques to audio spectrograms, a method that has since influenced research at major tech companies.
From basement project to industry disruptor: Riffusion’s rapid rise
The music industry faces a watershed moment as AI tools become more sophisticated. While some artists express concern about AI’s impact on creative professionals, others see it as an opportunity. Riffusion’s approach of positioning AI as a collaborative tool rather than a replacement for human creativity appears to be resonating with both amateur enthusiasts and professional musicians.
The company, which raised $4 million in seed funding in October 2023, plans additional developments later this year. As the AI music generation space becomes increasingly competitive, Riffusion’s free-to-use model could prove disruptive to established players in the digital audio workspace market.
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